Big Data Benchmarking Report 2016
Various sources of information are providing companies access to unprecedented amounts of data, whether they come from management systems, customer data, customer feedback, market data, or social media. While Big Data offers the promise of unprecedented insight into business operations and customers it also poses a number of new challenges.
This special report, featuring original research data and interviews with leading practitioners and experts in the field, looks at the ways that companies are tackling the challenges and opportunities for companies to effectively convert, use and maximize the value of data collected into real business value.
The journey towards an effective big data programme will be one of the key lines of discussion at this year's conference.
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