Presentation: Determining how to enhance customer value and ensure churn reduction through Big Data

Presentation: Determining how to enhance customer value and ensure churn reduction through Big Data

Nejat Sismanoglu from Turkcell spoke at last year's summit about developing a data strategy in the telecommunications industry. He walked the conference attendees through a step-by-step process, from identifying needs to generating revenue. Download his presentations and you will feel as if you were there!


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